Privacy Policy

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Rhetoric recognizes that its customers, visitors, users, and others (known collectively or individually as "Users") who use (the "Website") value their personal privacy. This Privacy Policy applies to all of the products, and services offered by, and important information regarding the use and disclosure of User information collected on the Website. Rhetoric works to ensure the highest degree of protection for our consumers and businesses partners. Our standards meet (and exceed) the U.S. Department of Commerce's "Safe Harbors" standards. We will continue to work to ensure that our website complies with strict standards for online privacy, security, business practices, transaction integrity and availability. If you have any specific questions about the rhetoric Privacy Statement, please contact us via email.


  1. Information Collection and Use

    Rhetoric explicitly asks when we need information that personally identifies you ("Personal Information"). Your personal information is used to facilitate your personal access to products on the site, and to contact you in the course of using the products. Financial information that is collected is only used to verify identity, and to bill you, or your company for products you purchased. Demographic and profile data collected by rhetoric may be used to personalize the Website or any requested email communications, and to display information that is more relevant to you. Rhetoric also compiles demographic and product use information, but in aggregate form only. Rhetoric will not under any circumstances make any personal information about an individual user available to anyone.

    Your email address will be used only to send you information that you have requested. As part of your use of any rhetoric product, we allow you to elect to receive, or not receive, certain information from rhetoric. Rhetoric adheres strictly to a permission-based email policy. Rhetoric will not send you unsolicited email information, commercial offers or advertisements. Rhetoric will not sell, rent, or loan our contact lists or our customer's contact lists (including customer data) to any outside firms. All emails that you have requested will have an option to unsubscribe. Unsubscribe requests are fulfilled immediately and no further communications will be sent to users who have stated that they do not wish to receive the specified information.

    While IP addresses (address of a computer) are logged to track a user's session, the user's identity is anonymous. Tracking IP addresses gives rhetoric information about which parts of our site are used most often and what information is viewed.

  2. Children under 13

    Rhetoric is committed to protecting the privacy of children. Rhetoric does not knowingly or intentionally collect personal information online from children under the age of 13. If rhetoric learns that personally identifiable information of persons under 13 years of age has been collected on without verified parental consent, then rhetoric will take the appropriate steps to delete this information.

  3. Information Sharing and Disclosure use by third parties

    It is the policy of rhetoric to never provide your personal information to third parties without your express permission or only in instances where such disclosure is necessary to process payment transactions or provide services that you have requested. We do not release personal information about you as an individual. The only exception is if rhetoric is compelled to do so by an appropriately empowered governmental authority. Rhetoric will not share with them any more information than is necessary to perform the transaction you have requested.

    Rhetoric will not sell, rent, loan or allow external access to a customer's contact lists.

  4. Credit Card Information

    Rhetoric allows you to purchase merchandise in a variety of ways. When credit card billing is chosen, information is transferred to rhetoric’s Clearing House Partner using industry-leading, secure transmission technology including SSL and HTTPS (the transmission standard used for transactions by major financial institutions). The information is then encrypted using Data Encryption and stored securely so that it is ready to handle your transactions.


The People

Rhetoric celebrates diversity and the absurd, which serves as an accurate description of its principal founders Lish Cayro and W. Dylan Dawson. Both are students of architecture, distracted by fashion, and dedicated to celebrating life. Our company has an inherent value system, which observes the growing responsibilities towards the environment. The Rhetoric staff does not tolerate waste or exploitation in any aspect of our retail system.



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